1 To 1
With April Dunford
1to1 Meeting Area
31.10.2019 | 11:00 - 12:30
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
You know your product is awesome—but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base.