Talk: UiPath’s Journey to Securing #1 Position in RPA Using Peer Review User Generate Content
User-generated content, specifically peer review is critical for SaaS firms as it acts as social proof and impacts purchasing decisions.Peer reviews are a huge factor that helps customers make informed decisions. Though consumers are savvy about marketing strategies nowadays, they are less influenced by branded content. That’s the reason why UGC (reviews) is important. Dana… Read more »
Talk: Building a consumer growth engine in cybersecurity
Cybersecurity is special – not mearly a tech vertical, but one where brand values and deep technical knowledge is fundamental. In this panel, we’ll discuss the in’s and out’s of building a consumer growth engine through product-led sales and marketing, and how it’s impacted by the specifics of the vertical.
Talk: Continuous product growth – even you’re at the top of customers’ mind
Growth doesn’t stop with revenue. Continuous innovation and product expansion is something that every company should do, no matter the level of maturity or brand awareness. With this presentation I will share 5 important lessons I’ve learned during my journey at Zalando, the leading fashion e-commerce in Europe. These strategies helped me and my team… Read more »
Talk: Bye-bye buzzwords: How to explain what your startup does and why it’s awesome
You know the true value your startup can bring to people. But when you try to put what’s in your head into writing – for customers, VCs, or even your family – you end up with paragraphs of buzzwords that make sense to no one. In this session, Eden will show you how to craft… Read more »
Talk: The hybrid team: performance beyond engagement
The pandemic has come and gone, but hybrid work is here to stay. In this talk, Christopher is distling on his experience as CEO of Kaizoo on developing the right processes and communication flows in order to help your hybrid team perform.
Keynote: Growth from first principles – a mental model for startup success
The top 1% of startups are not just slightly better, they’re fundamentally different. They ask different questions and work from a different assumptions. In this talk, Matt will tell us about a conversation with a physicist that revealed the hidden mental model that drives the world’s most successful startups.