B2B sales have changed. Prospects are fed up with pushy sales reps and cold calls and emails. In the past, buyers had to approach the seller early in the sales process to research their purchase. Now, information is readily available, so by the time the buyer is reaching out to a sales rep, they are… Read more »

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Sean Sheppard is a serial entrepreneur and the co-founder of GrowthX and GrowthX Academy, with 3 successful exits. He has successfully grown dozens of early-stage companies across a wide variety of products and markets. And he was recently named the #2 Online Sales Influencer and he is a contributor at The Huffington Post. He’s now… Read more »

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Customer success leads to retention. Retention leads to revenue. By improving customer success rates, businesses are far more likely to see financial success. The essence of customer success is to work on customer retention to reduce customer churn. Churn occurs at every stage of the business. When companies work to reduce their customer churn rate,… Read more »

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Sean Sheppard is a serial entrepreneur and the co-founder of GrowthX and GrowthX Academy, with 3 successful exits. He has successfully grown dozens of early-stage companies across a wide variety of products and markets. And he was recently named the #2 Online Sales Influencer and he is a contributor at The Huffington Post. He’s now… Read more »

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“The most common mistake startups make is to solve problems no one has.”(Paul Graham) Establishing a startup that scales is hard. 9 out of 10 startups fail. Out of those who fail, 42% fail way before they even get a chance to consider scaling.  So, how can one overcome failure while searching for market viability?… Read more »

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If people don’t want your product, if they can’t understand the value your product brings, you don’t have product/market fit. Similarly, if people are willing to pay for your product every month, you are profitable, and therefore your product has a market. What is not so easy to determine is where you are in your… Read more »

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Product experiments are one of the most powerful tools product managers can leverage to build better products faster. Teams that recognize the power of product experiments are well-positioned for the future. By encouraging your team to set simple goals, share new ideas, and test them at a quick pace, you’ll be able to use experimentation… Read more »

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You already know, collecting data about your product’s performance is essential. The right product metrics give you essential insights on your product’s health and potential issues, and let you know where and how you should improve. That’s why great product managers are always hungry for information. And thanks to technology, we have vast amounts of… Read more »

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Irina Scarlat is the Head of Growth – CEE at Revolut, the famous startup rising star. Irina has direct, hands-on experience in driving successful, large-scale growth processes in one of the most competitive business environments – fintech. Passionate, with solid experience as Product Marketer and Project Manager, doubled by a background in startups, tech, and communities,… Read more »

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Having a great idea may not always be enough to build a strong business. You might also need a product development process that will ensure you build a remarkable product. The product development process is the driving force of companies and vital for their organic growth. Strong global competition and changing consumer behavior and technology force companies to… Read more »

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